At LockedOn, we know that the best results in real estate come from consistent conversations. Staying connected with your database is the foundation of stronger relationships, better opportunities, and ultimately, more listings and sales. But the reality is that keeping up with every contact takes time. Often, it takes more time than agents have in their day.
That is where our integration with Cotality’s AI-powered real estate assistant, RiTA, makes all the difference. Think of RiTA as a full-time personal assistant working quietly in the background, helping you stay on top of the conversations that matter most.

RiTA is designed to help real estate agents nurture contacts, using AI to engage your CRM data in real time and deliver meaningful, personal conversations with the right contacts at the right moment.
Nurture more leads with less effort
RiTA call lists help eliminate the guesswork and surface the right contacts, allowing you to focus on quality conversations that drive results while saving time. It is prospecting made easier, with a built-in purpose behind every call.
Make your CRM work harder
RiTA integrates directly with LockedOn to help qualify contacts, clean your database, and uncover new opportunities. It enhances the data you already have, helping agents turn information into action and value into results.
Scale outreach with a personal touch
With RiTA, you can engage in meaningful two-way SMS conversations at scale using messaging that feels authentic to your business. It is automation without losing the human element, making it easier to stay connected with your database in a way that feels genuine and authentic.
Saving time, reducing admin
One of the biggest challenges for agents is striking a balance between administrative work and prospecting. RiTA helps to make that simple. You can target core segments of your database and let the assistant handle the conversations. Data is cleaned, opportunities surface, and follow-ups are automated. That leaves you more time to focus on calls, meetings and negotiations that generate results.
Aligned with our mission
Our mission at LockedOn has always been to help agents leverage their data to unlock its full earning potential. The RiTA integration helps to enhance this mission by making it faster and easier to turn database insights into income.
As Luke Newton, Co-founder of LockedOn, explains: “RiTA acts like a full-time PA, connecting with your database in small, manageable batches each day. It is a powerful extension of what we do, helping agents stay consistently engaged without adding to their workload.”
Exclusive offer for LockedOn customers
Subscribe to RiTA and receive a 20% off your monthly subscription, with no setup fee. Simply complete the form here or call us on 1300 734 318 and quote LOCKEDON25.
Offer valid until 31 December 2025. T&Cs apply.

